Helpful industrial marketing tools and templates for B2B companies: market research, strategy development, marketing planning and performance.
Business Model Canvas
What is the Business Model Canvas for? This canvas is used to describe, design, challenge, and pivot your business model. Use this canvas to discover insights about the customers you serve, what value propositi...
by David Leahy |
0 min read |
January 30, 2023
by David Leahy |
2 min read |
January 30, 2023
What is the Customer Persona Canvas for? The Persona allows you to put a face and a name to a customer segment. The tool helps you step inside the customer's world and discover what is most important to them. U...
