5 Bold Steps Vision Canvas

2 min read   |
What is the 5 Bold Steps Vision Canvas for? This method helps you design the business vision and bold steps to achieve that vision. Your team will be able to clarify what supports your vision, what challenges y...

Customer Persona Canvas

2 min read   |
What is the Customer Persona Canvas for? The Persona allows you to put a face and a name to a customer segment. The tool helps you step inside the customer's world and discover what is most important to them. U...

Context Map Canvas (Business Environment Scan)

2 min read   |
What is the Context Map Canvas for? The context canvas help you and your team expand your thinking beyond the boundaries of your product, services and organisation, to have a deeper conversation about what’s go...

Business Model Canvas

3 min read   |
What is the Business Model Canvas for? This canvas is used to describe, design, challenge, and pivot your business model. Use this canvas to discover insights about the customers you serve, what value propositi...

Value Proposition Canvas

2 min read   |
What is the Value Proposition Canvas for? The Value Proposition Canvas is a simple way to better understand your customers needs, and to design products and services they want. It works great on its own, but wa...

Customer Journey Canvas

2 min read   |
What is the Customer Journey Canvas for? The Customer Journey is a tool to help define the experience a customer goes through in trying to fulfil a particular need. Use it to understand and gain insights into w...

Storytelling Canvas

3 min read   |
What is the Storytelling Canvas for? The storytelling canvas allows you to collectively design great stories that will resonate with your audience: by harnessing visual, engaging, insightful, controlled, and in...

Progress Board - Test and Validate Business Assumptions

1 min read   |
What is the Progress Board for? This canvas allows you to capture any assumptions arising from your business and marketing strategy (e.g. while using the other strategy canvases) and to track your progress test...

Brand Strategy Canvas

4 min read   |
What is the Brand Strategy Canvas for? A one-page brand strategy tool that helps you develop a structured, tangible and relevant Brand Positioning Statement, Brand Essence and Brand Personality for your busines...